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This recent online privacy survey revealed that many consumers don’t read privacy policies. While some consumers think they are knowledgeable about online privacy, they are, in fact, actually unaware of the tracking, collecting and sharing of information that occurs as a result of online activities.
Consumers do not always read privacy policies.
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32% say they have read their ISP privacy policy closely
30% have read online retailers’ privacy policies closely
18% have read search engine privacy policies closely
These numbers seem to indicate that consumers readily accept privacy policies without actually reading them. With all the fine print and legal language, privacy policies can be difficult to understand. However, there is important and helpful information contained in these privacy policies. The policies provide details about how the sites use the information they gather about the online users.
Pretty Woman on dvd The Enforcer release I encourage consumers to begin reading the privacy policies of the websites they visit. Find out what those websites are doing with the information you give them. My guess is you’ll learn a lot more than you thought. It might take awhile to read through a privacy policy, but then you’ll have a better idea of what’s happening with your information and you can choose whether to use that website or not based on that knowledge. The more you know, the better you’ll be able to protect your personal information according to your standards.
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February 23rd, 2009 at 7:40 am
[...] sometimes long and complicated privacy policies on sites that are often difficult to understand. As noted previously on this blog, consumers often do not read privacy policies, so providing clearer disclosure elsewhere on a [...]